Skip to main content
Your storefront is what Members see when browsing the Platform. Keeping it accurate and current is the main thing within your control that affects how often the right Members find you. This guide is for Providers.
You can update your storefront yourself, or email info@pipelinebio.com with the changes and Pipeline Bio will apply them for you. To book a walkthrough, select Request tutorial session at the top of the Storefront Management page.

​
Step 1: Open Storefront Management

Select Storefront Management in the Navigation Panel. Changes may be reviewed for inappropriate content before becoming visible on the Platform.

​
Step 2: Update your public and private details

1

Update your logo

SVG, PNG, and JPG files are accepted.
2

Edit public details

These are the details every Member sees:
  • Company bio — up to 400 characters
  • Company Category — up to two
  • Quality and compliance certifications
  • Website URL
  • States and Territories of operation
3

Edit your enquiry email

Under Private details, set the email address that receives Member enquiry notifications. All other notifications go to your sign-up email.
Keep the enquiry email monitored. Enquiries sent to an unattended address are effectively lost, and Members comparing several providers rarely follow up twice.
4

Preview your changes

Select Pipeline Bio storefront preview to see your storefront as a Member would.
With only 400 characters for your company bio, lead with what you do and who you do it for. Accreditations, equipment, and differentiators are better carried by the dedicated fields and your service listings.

​
Step 3: Manage Clickable Tiles

Clickable Tiles share additional information and links on your storefront: your website, events, news, partnerships, and similar. A maximum of four tiles can be displayed at any time.
  • Select Add new, or Edit an existing tile, to set the title, body text, cover image (25 MB maximum), URL, and tile category.
  • Display limits are three lines for the title and six lines for the body text. Members can hover to see the full text.
  • Use Hide and Publish clickable tiles to toggle visibility without losing a tile.
  • Delete removes a tile permanently.
Service listings must be fee-for-service only. Use Clickable Tiles to surface partnership-based offerings.

​
Step 4: Manage your service listings

1

Create a service

Select Create new service, then enter the service name, its classification within the Capability Taxonomy, and a description. Only the first ten lines of the description display; Members can hover to see more.
2

Publish it

Select Publish to submit the listing. New listings are reviewed before going live.
3

Archive or republish

Remove & archive removes a service from Member view. Archived services can be republished at any time from the Archived tab.
Services cannot be permanently deleted or edited after publishing. This preserves a clean audit trail. To change a published service, archive it and create a new listing.
Listings are tracked across three tabs — Live services, Pending review, and Archived — and can be filtered by keyword.

​
Multiple storefronts

If your organisation has separate departments, laboratories, or facilities with distinct capabilities, you can request additional storefronts using Submit storefront request at the bottom of the Storefront Management page. Each requires a new user account and email address.

​
Next steps

Receive and respond to enquiries

Handle incoming Member enquiries from the Service Provider Inbox.

Search for services

See how Members discover and compare providers.